Founded in 1948 in Surabaya, Wings Group is a major Indonesian FMCG conglomerate, with Wings Food as its instant noodle division. Since 2002, it has made waves with Mie Sedaap as its flagship noodle brand.
Products
- Mie Sedaap Goreng – Classic fried flavors since launch
- Mie Sedaap Kuah – Soup noodles like Chicken, Kari, Soto, Baso
- Mie Sedaap Cup / Specialty Lines – Since 2013; includes Korean Spicy, Cheese, Laksa variants
Highlights
- ISO 22000 Safety Certified – The only Indonesian noodle brand with this certification
- Flavor Innovation Leader – Strong in trending flavors (Korean, cheese, sambal), continuously expanding line
- Reliability and Recall Management – Addressed pesticide scare (ethylene oxide) assertively to maintain consumer confidence